Turkishceramics is making its debut at this year’s 100% Design with its new installation, chockablock, for the International Pavilion. Created in collaboration with London-based architect and interior designer, Ferhan Azman, the ceramic installation will provide a bar, meeting areas, a private events space and a VIP area.
The word ‘chockablock’ derives from the Turkish word ‘Çok Kalabalık’ meaning a place that is full of people or things. Set to be the new social destination for 100% Design, the 58m-long bar is set to highlight the quality and variety of contemporary Turkish ceramics. Colourful, textured tiles will cover the installation’s main bar and dramatic columns, which establish the chockablock facade.
Reflecting the quality, strong design values and innovation of Turkish ceramics, Ferhan’s design approach is highly-curated and creative. Commenting on the installation’s design, Ferhan says: “Ceramic manufacturers in Turkey are producing tiles and sanitaryware of great variety and technical sophistication. In our design for the International Pavilion at 100% Design this year, we have chosen some intriguing products which we’re using in dramatic and unexpected ways. We will be revealing a sneak preview of our design in the next few weeks.”
New to 100% Design, the International Pavilion will bring together talent from countries and cities around the world such as Turkey, Argentina, France, Korea, Shenzen, Südtirol and Taipei. Turkishceramics will be representing over 30 manufacturers and exporters including VitrA, Kale, Serel, Seranit and Ege Seramik.
Readers can see the Turkishceramics installation and its stand – IP400 – at 100% Design’s International Pavilion from 18th-21st September at Earls Court, London.